Gen Z is ditching traditional investments for classic cars, sneakers and wine

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A new report published by Bank of America found that younger investors are ditching traditional stocks and bonds in favor of rare collectibles and crypto.

For years, many Americans have believed that investing in traditional stocks and bonds is the best way to build wealth. But there is a growing generational divide among wealthy millennials and Gen Zers, who are ditching long-standing investing practices for collectibles and crypto-heavy portfolios.

Instead, these younger high-net-worth individuals are pouring money into alternative investments. The survey found that about 94% of Gen Z and millennial investors are collecting items like watches, classic cars, wine, sneakers and antiques, while just 57% of baby boomers are interested in those same collectibles.

The portfolio choices of younger people do suggest a perspective shift between the generations," the report said. "Just as young and old rank investment opportunities differently, their views on risk may differ as well." About 31% of younger investors see real estate as the best investment opportunity, while crypto and other digital assets came in a close second with 28%. By comparison, just 4% of older investors thought that crypto was a good investment opportunity.

 

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