WSJ News Exclusive | Funds Go Green, but Sometimes in Name Only

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Mutuals funds are going green, but many of them don't change very much. Investors don't seem to notice.

Last year, companies that manage mutual funds and exchange-traded funds rebranded a record 25 funds as sustainable, according to Morningstar.

They say these funds have adopted investment strategies that utilize data on companies’ environmental, social and governance performance to pick stocks. Since 2013, fund companies have rebranded 64 funds, which had $35 billion in assets as of June.

 

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