Dramatic price cuts such as Tesla's are aimed at undercutting rivals and boosting market share. But while price competition isn't uncommon among automakers, the size of Tesla's cuts suggest the company is seeking to dominate the entire industry — not just EVs.
Meanwhile, buyer waiting times for the Model Y have climbed by between two and four weeks since January, research by AllianceBernstein found. Caldwell said price-cutting is"a lot more complicated" for traditional automakers,"because they are selling to their dealer who has final say in the price, whereas Tesla doesn't operate like that." She added that consumers generally like Tesla's approach to price cuts"because it's very straightforward."
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Thank you for a non-hit piece on Musk!
but hemorrhaging money. Losing market share, recent recalls and investigations spell big trouble
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