Twenty years ago, Vanessa Rissetto didn't know how food could affect a person's health. Growing up,every meal for Rissetto. So when she moved to college, it was the first time Rissetto was responsible for feeding herself. Today, Rissetto is the cofounder of
In an interview with Insider, Rissetto shared her fundraising experience and the importance of investing in women of color. This is an as-told-to story based on the interview that has been edited for length and clarity. When COVID-19 hit the US in March 2020, telehealth became patients' go-to healthcare option. As a business that uses insurance, it was the first time Culina telehealth services were reimbursed at the same rate as an in-office visit.
We've since closed pre-seed and seed rounds worth $9.75 million in total, and the company is valued at $21.5 million. Investors include Healthworx, the venture arm of the insurance company Blue Cross Blue Shield. Long-term relationships with investors come from those who truly want to see you succeed. And leveraging investor relationships can mean anything from gaining access to their extensive network, bouncing ideas off of each other, or reviewing financial models before a board meeting.