, and that Google's Play Store in particular could potentially lead"to higher prices and reduced choice for Android users."
At the moment, the CMA is asking for feedback on Google's proposals and will continue accepting them until May 19th. If the organization decides to make the proposals legally binding based on people's feedback, then developers will be able to offer a payment system of their own choosing, known as"Developer-only Billing" or DOB, in the UK. They could also offer an alternative payment system next to Google's in a scheme known as"User Choice Billing" .
That said, Google will still collect service fees from developers, which typically cost them between 15 to 30 percent of their earnings — it will just be a bit lower than usual. When developers don't offer Google Play billing at all, their service fee will be reduced by 3 percent. If they choose to offer an alternative payment method alongside Google's, and a customer chooses that, their service fee will be lowered by 4 percent.