On the horizon: The creator economy is moving to Web3

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The Royalty platform enables content creators to quickly and easily fundraise directly from their fans, allowing rising creators to reinvest in their own channels and rewarding fans for their loyalty and support. Royalty utilizes blockchain technology to give fans autonomy over their digital property, transforming them into active participants in their favorite creators’ journeys.

Companies that already have a foothold in an industry are more easily able to devote resources to blockchain development and integrations. Furthermore, fundraising, especially in a bear market, can present a major challenge for startups. If sufficient funds are not raised for the long term, a young company may stall or shut down when they run into technical challenges or marketing hurdles.

The flexibility, immutability and transferability of NFTs make them an effective vehicle for crowdfunding, art collection and fan perks.Tokenization allows for the amplification of organic growth and can lead to greater support for popular and niche film projects. To aspiring filmmakers, an established following and track record are an enormous boon — this has been the case for many notable NFT artists.

A top-tier Web3 game may require millions of dollars and years to reach full development. However, a game needn’t be complex to attract a sizable user base. Existing gaming companies can incorporate blockchain features into their current games. In addition, as another approach, companies of many kinds may benefit from buying advertising in popular metaverse and gaming worlds.Blockchain projects continue to innovate and experiment in a number of industries and formats.

This article was published through Cointelegraph Innovation Circle, a vetted organization of senior executives and experts in the blockchain technology industry who are building the future through the power of connections, collaboration and thought leadership. Opinions expressed do not necessarily reflect those of Cointelegraph.

 

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