to shareholders Wednesday it is raising the price of its basic and premium plans—changes announced after the streaming platform brought on 8.8 million subscribers in the latest quarter.The premium plan—which offers Ultra HD streaming and allows more devices to be online at a time—will increase by $3 to $22.99 a month, while the basic plan—which isThe company said the price increases will start Wednesday in the U.S., U.K. and France, noting it will leave its $6.99 ad-supported plan and $15.
Netflix told shareholders its $6.99 starting price in the U.S. was competitive with other streamers, which include Amazon Prime Video, Disney+ and Paramount+, all of which have basic plans spanning from $5.99 per month to $8.99 per month.reported Netflix would raise the price of its ad-free service in the U.S. after the end of the SAG-AFTRA actors’ strike, which is ongoing after talks with Hollywood studios.