Apple holds back AI releases in EU due to Digital Markets rules

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Apple will not release Apple Intelligence, iPhone Mirroring and SharePlay Screen Sharing in the European Union because of the strict rules on Big Tech in the Digital Markets Act.

Apple will hold back the release of Apple Intelligence, iPhone Mirroring and SharePlay Screen Sharing in the European Union out of concern about regulations in the Digital Markets Act , according to various press reports.

Apple Intelligence is Apple’s artificial intelligence upgrade. An Apple spokesman “described Apple Intelligence as a collection of ‘highly capable’ large language and ‘diffusion models,’ as well as an ‘on-device semantic index’ that worked across apps to identify data and feed it to models,”iPhone mirroring allows users to see and control their iPhones from their Macs. SharePlay Screen Sharing allows FaceTime users to take control of others’ devices during the conversation.

“We are concerned that the interoperability requirements of the DMA could force us to compromise the integrity of our products in ways that risk user privacy and data security.”as “gatekeepers” with particularly powerful positions in their markets. The gatekeeper corporations besides Apple are Alphabet, Amazon, ByteDance, Meta and Microsoft. The six operate 22 “core platform services,” EU lawmakers say.

 

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