Adam, 44, had only ever bought shares in one other company when he decided to invest in a stock called Nvidia last month after a “hot tip” from a friend. “It’s AI and clearly there’s money in that,” says Adam, who works in the hospitality industry in London and asked not to be named because his family is not aware of his stock trading.
Nvidia’s chief executive, Jensen Huang, predicts that more than $1tn will be spent retooling existing data centres and building what he calls “AI factories” in the coming years, as everyone from Big Tech companies to nation states builds their own AI models. That scale of investment will only continue if Nvidia’s customers figure out how to make money from AI themselves.